Tag Archives: Leader

I’m preparing to engage with a group coaching cadre for a new client.  For those of you not familiar with group coaching, it is coaching that occurs in and among a group of peers where the professional coach and the other members of the group drive discovery and learning.  Our initial focus is about the importance of purpose in leadership, especially leadership in the face of adversity. As I’ve been preparing for our first coaching call, I’m reminded of the importance of asking “what is my purpose?”

This question often feels like one of those grandiose, navel-gazing questions that we don’t really have time for in our resource-constrained, time-strapped, multi-tasking world of work where we seem to face new adversity everyday.  However, when you give it more thought, it actually may have some benefit in helping us deal with our resource-constrained, time-strapped, multi-tasking lives.

You see, purpose should serve as the focus for our activities.  It should help us decide what’s important, what needs doing, and what doesn’t have to be done or can be done later.

Purpose is multi-faceted.  We may have a singular purpose that is manifested in multiple ways.  Or we may have different purposes, all of which have deep meaning for us.

As leaders, by returning to our purpose, we can prioritize and evaluate what is asked of us daily.  If your purpose is to serve customers, you should ask yourself how you are leading your team to achieve that result? If your purpose is driven by the core values of competence and collaboration, how are you creating an environment where that can occur?

As leaders it’s also important to understand not just your own but also each team member’s purpose and to help create an alignment between that and what you are asking them to do.

So, take a few minutes of solitude and ask yourself ‘what’s my purpose at work?”  Then go through your to do list and look at it through the lens of your answer.  You may be surprise at what happens.